"If the whole world follows you, would you be pleased with where you take it?"

What is it all about?

Equip yourself with models, tools, processes and best practice to engage yourself with your larger customers on a more strategic level, in order to build towards a more profitable and sustainable relationship. Through the development of a creative, structured and value-generating account plan, you will learn to deliver win-win business solutions.

Topics include

• The portfolio management vision
• Framework for an effective account management plan
• Typing and prioritizing accounts
• Follow up techniques

Is it for me?

This course is designed for any person handling key sales accounts.